Will you follow the king’s example? This was a question put to the citizens of Derby in April 1915 by the local Temperance Society. The Society lobbied local people trying to persuade them to abstain from alcohol for the period of the war. This was given a boost on April 1915 when the king publicly declared that “no wines, spirits, or beer will be consumed in His Majesty’s houses”.
Other public figures, such as Lord Kitchener, and members of the cabinet agreed to do the same. Derby Temperance Society printed two versions of its pledge, the usual total abstinence pledge, and the “Patriotic Pledge” binding only for the duration of the war.